Posts Tagged ‘design’

Learned Pattern Recognition

Tuesday, August 23rd, 2011

I was having an interesting conversation with Alex Jones the other day, remarking about the usability studies by Peter Steen Høgenhaug around the ‘link’ iconography in CMS software. Alex touched on this in his blog with Usability of the Link Icon and earlier with Replacing the Save Icon. It’s interesting when we encounter patterns in systems that other designs tend to perpetuate and we create learned patterns that users who interact with our systems get used to over time.

As Alex points out, Høgenhaug did test with users unfamiliar with the CMS software and were not used to patterns in those systems even though many systems use very, very similar iconography. It would be interesting to see that case applied to frequent users (a simple pattern learned once, to be sure).

I’m a big fan of re-evaluating systems on a regular basis because I think it keeps UX professionals fresh. I’m always worried that too often, as technology changes, as systems become more complex and evolved, we rely on older iconography, older user patterns, and the ‘traditional’ ways of thinking. I feel that we should be looking deeply at the user base to come up with new and innovative methods to teach users new structures rather than relying on old habits and patterns. Saving to a disk may no longer be a useful user action, versions could be closer to the path you want users to take. Sharing, Tweeting, Manipulation – new and interesting actions have cropped up for users. It’s up to designers to take a step back and look at how these actions are taken in the system and craft designs which encourage these actions but are not confusing.

Being Gorgeous

Tuesday, April 20th, 2010

As the wonderful Mr. Fry points out, the secret to being gorgeous is in one’s attitude of mind. By being mindful of good design choices and good interactions, users will tell us that we are wonderful. The secret is really in mindfulness – the more time and effort we put into designing quality interactions with touches and flourishes of UX goodies, the better our products become. The late, great John Slatin once told me that he felt that those who were mindful of accessibility and usability were so often far and away better than their peers at those areas. Because the Web is a mutable form, because users are constantly interacting with the implementation, and because feedback is easier and faster than ever before, we need every facet to gleam, every seam to be stitched and everything to look, well, gorgeous.

I’ve been thinking a lot about attention to details, something I’ve always struggled with (even though I know when I do it I’m so much better off because I take more pride in the thing I’ve created), and I’m making a larger push in my design and development to really focus on those details and little things that don’t so much make people notice them, but feel at ease because everything is just right.

Thinking about little details in a broad way helps one understand the full scope. If, for instance, a user is making a purchase on a site for the first time and there are lots of well done photos of the object or all the buttons fit the site look or the breadcrumbs show the steps a user needs to take; then there is a slow building of confidence – the user now trusts the seller because if the process was so tight on the details, the worries of shipping, security, etc are lessened (for better or worse) and customer confidence improves.

So let’s take some of Mr. Fry’s advice – the more we pay attention to making our interfaces and processes gorgeous, the more people will tell us so, which is the secret, really.